Role & responsibilities Assist in building a lasting digital connection with consumers .Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram etc.)Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awarenessPrepare online newsletters and promotional emails and organize their distribution through various channelsCollaborate with creative designers and influencers to improve user experienceAcquire insight in online marketing trends and keep strategies up-to-datedMaintain partnerships with media agencies, vendors etc.Preferred candidate profile 2-5 years of proven experience in Digital Marketing role.Excellent understanding of digital marketing concepts and best practicesExperience with B2C social media, Google Adwords and email campaigns and SEO/SEMSkills and experience in creative content writingAnalytical mindset and critical thinkingExcellent communication and interpersonal skillsKnowledge of On-Page, Off-Page SEO SMO, and SEO ToolsFinding the best social media strategies to improve businessBasic Knowledge of Google WebMaster, Adwords, Keyword Planner, and other SEO toolsHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivateStrong analytical skills and data-driven thinkingUp to date with the latest trends and best practices in online marketing and measurementPerks and benefits Best in the industry