Posted:5 days ago| Platform:
Work from Office
Full Time
We are looking for a results-driven Amazon Ad Expert to manage and optimize our Amazon Ads campaigns. The ideal candidate will have deep experience with Amazon PPC and a solid understanding of e-commerce marketing strategies. Youll be responsible for driving traffic, boosting conversions, and maximizing ROI across all Amazon ad types. Key Responsibilities Plan, launch, and manage Amazon ad campaigns (Sponsored Products, Sponsored Brands, Sponsored Display, and DSP if applicable). Perform keyword research, competitive analysis, and product segmentation for effective targeting. Monitor and optimize campaign performance metrics such as ACoS, ROAS, CTR, CVR, and TACoS. Manage advertising budgets and adjust bids and targeting to improve campaign efficiency. Develop ad strategies for product launches, promotions, and seasonal campaigns. Work closely with creative teams to ensure engaging and high-performing ad creatives. Provide detailed weekly/monthly performance reports with insights and action plans. Keep up-to-date with Amazon Ads platform updates, trends, and policy changes. Test and implement new ad types, features, and strategies to stay competitive. Requirements 2+ years of hands-on experience managing Amazon PPC campaigns. Strong knowledge of Amazon Advertising Console and Seller Central. Proficiency with keyword research and ad optimization tools (e.g., Helium 10, Jungle Scout, Pacvue, Perpetua, Sellics). Solid understanding of performance marketing metrics and e-commerce funnels.. Strong communication and reporting skills.
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Chennai
INR 1.75 - 3.75 Lacs P.A.
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Experience: Not specified
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