AppZoc is looking for Growth and Development Senior to join our dynamic team and embark on a rewarding career journey Conducting market research to identify new business opportunities and target markets Developing and implementing strategies to acquire and retain customers Analyzing data and metrics to evaluate the effectiveness of growth initiatives and make data-driven decisions Collaborating with cross-functional teams, such as marketing, sales, and product development, to ensure alignment and consistency of messaging and strategies Creating and executing marketing campaigns, including email marketing, social media marketing, and digital advertising Managing and optimizing customer acquisition channels, such as paid search, affiliate marketing, and referral marketing Tracking and reporting on key performance metrics, such as customer acquisition costs, customer lifetime value, and revenue growth Conducting A/B testing and experimentation to optimize conversion rates and improve the customer experience Excellent communication and collaboration skills