Job Description

As an Associate Director at BURSON you are responsible for supporting the senior management to contribute to the company s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, generating new business, and developing strong teams. You are expected to be leader with leadership skills. You are also required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability. Burson is the global leader in communications, purpose built to create value for our clients through reputation. What Youll Do Client Service: Oversee a significant portfolio of clients and demonstrate the ability to profitably grow clients and build long term relationships Be a knowledge leader and trusted advisor for clients and their go-to source for insights critical to their business; understand the trends and issues that impact brands, including media, business, political and cultural Provide strategic counsel to clients and resolve major concerns in order to achieve outstanding results with a long-term perspective Manage and motivate account teams to deliver superior client service and creative groundbreaking plans and concepts by ensuring they are equipped with the right resources, tools, and training Timely Decision Making - The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines. Own high-level media relationships that result in strategic media outcomes Stay current on social media channels, trends and analytics tools and make recommendations to strengthen existing capabilities Partner with the digital team and other network resources at the beginning of an engagement to ensure a truly organic and cohesive digital strategy Business Development Proactively identify opportunities for organic growth with existing clients and keep up with client and market changes that could lead to new business opportunities. Lead our new business development process by actively developing business contacts through professional activities and network with professional contacts as a means of exchanging ideas and opening new client opportunities Introduce existing clients to Burson Group India offices in other geographies to contribute to the regional/global growth of the company. Teamwork and Talent Management: Coach, mentor and delegate responsibilities to junior staff helping them identify their areas of development and consistently serve as a positive role model fostering teamwork. Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment. Support directors and senior leaders to help team members to identify development needs, acquire new skills and grow within the organization. Financial Management: Know and meet your billability target. Act as a conduit between finance and the client servicing team to ensure that accounts are profitably managed; understand the reason for over and under servicing. Follow agency procedures for client budgets, budget tracking, contract approval and billing rates. Understand client contracts and assist with the development of detailed scopes of work. Experience That Contributes To Success Graduate or Postgraduate in any stream or professional qualification in the field of public relations or marketing communication. 10 Years+ work experience in media relations, content management, public relations in brands & consumer sector.