BigTrunk Communications Content Writer

Job Description

Key Responsibilities. Content Creation:. Write clear, compelling, and engaging content for websites, blogs, social media, and other digital platforms. Create long-form articles, product descriptions, press releases, and marketing copy. Adapt tone and style to fit various brand voices and target audiences. SEO Optimization. Conduct keyword research using tools like Google Keyword Planner, SEMrush, or Ahrefs to identify opportunities. Optimize content for targeted keywords, meta tags, headings, and internal/external linking strategies. Monitor and apply SEO trends and best practices to improve content performance. Research And Ideation. Perform in-depth research on industry-specific topics to ensure content accuracy and relevancy. Generate fresh ideas for content themes and formats that align with business goals and user intent. Analytics and Performance Monitoring. Track content performance metrics, such as organic traffic, bounce rates, and time on page. Use insights to refine content strategies and deliver measurable Work closely with marketing teams, designers, and developers to align content strategies with overall campaigns. Participate in content planning sessions and editorial calendar management. (ref:updazz.com). Show more Show less