Job Description

Role Overview: The Business Development Representative (BDR) is responsible for driving lead generation and creating new business opportunities for the sales team. The ideal candidate will be proactive in researching, identifying, and engaging with potential clients, qualifying leads, and setting up meetings for the sales team to close deals. This role requires excellent communication skills, a strong work ethic, and a passion for helping companies achieve their goals. Key Responsibilities: Lead Generation: Conduct research to identify and prospect potential clients through various channels (cold calls, emails, social media, events, etc.). Qualify Leads: Assess the needs of prospective clients to ensure they align with our product/service offerings, identifying decision-makers and potential pain points. Outbound Sales Activities: Make cold calls, send outreach emails, and engage in social media prospecting to generate interest and create qualified opportunities. Sales Meetings: Set up and schedule appointments between prospective clients and sales executives. CRM Management: Maintain accurate records of all leads, interactions, and pipeline activities in the CRM system (e.g., Salesforce, HubSpot). Collaboration: Work closely with the sales team to ensure smooth handoff of qualified leads and provide insights on lead quality and industry trends. Reporting: Track and report on outreach efforts, performance metrics, and KPIs to improve processes and meet team targets. Market Research: Stay updated on industry trends, competitors, and product offerings to effectively communicate the value proposition to prospects. Qualifications: Bachelors degree in Business, Marketing, or related field (or equivalent work experience). Proven experience in lead generation, sales, or customer service roles, preferably in a B2B SAAS segment. Strong communication skills (both written and verbal) and the ability to engage with professionals at all levels. Experience using CRM tools (e.g., Salesforce, HubSpot) and MS Office Suite (Excel, Word, PowerPoint). Highly motivated, goal-oriented, and resilient with a desire to exceed targets. Ability to work both independently and collaboratively within a team environment. Familiarity with social media and digital tools for outreach and prospecting is a plus. What We Offer: Competitive salary and performance-based incentives. Professional development opportunities and training. A dynamic and supportive work environment. Career advancement potential within a growing company.