Content Marketing & SEO Executive

Job Description

Content Marketing Skills Strong command over English (grammar, tone, clarity) Ability to write blogs, website content, social media posts, and emailers Keyword-focused content creation (based on SEO strategy) Experience with editorial calendars content planning Understanding of content funnels (TOFU, MOFU, BOFU) SEO Skills On-page SEO: meta titles, meta descriptions, header tags, internal linking Keyword research using tools like Google Keyword Planner, Ubersuggest, SEMrush, or Ahrefs Basic understanding of off-page SEO (backlinking, guest posting, etc.) Technical SEO awareness: page speed, mobile-friendliness, crawlability Familiarity with schema markup and structured data (basic level) Roles Responsibilities: Own the content roadmap across blog, website, landing pages, and email. Optimize content for SEO: internal linking, keyword targeting, meta optimization. Conduct keyword research and competitor content analysis. Collaborate with design social teams for campaign copy. Monitor performance using GA4, GSC, and SEO tools like SEMrush/Ahrefs. Desired Skills: Analytics Tools Google Search Console Google Analytics (preferably GA4) SEO audit tools (Screaming Frog, SEMrush, or Ahrefs) UTM tracking for content campaigns CMS platforms (WordPress, Shopify, Webflow at least one) Soft Skills Research-driven mindset Attention to detail Ability to work with design, social, and product teams Time management and content consistency Willingness to learn adapt to SEO algorithm changes Mandatory Skills: Strong command of written English with grammar accuracy and clarity. 2+ years of hands-on experience in content writing and SEO. Proficiency in on-page SEO: meta tags, internal linking, keyword placement. Experience in keyword research and content planning. Ability to create and manage SEO-friendly content for blogs, landing pages, and websites. Familiarity with Google Search Console and GA4 for performance monitoring. Working knowledge of SEO tools like Ahrefs, SEMrush, or Ubersuggest. Experience using WordPress or similar CMS platforms for publishing.