Job Description

1. Understanding of technologies and industry knowledge of B2B, IT Create concise, eye-catching, and innovative headlines and body copy through original creativity with minimal use of AI Tools Researching and organizing facts and sources 2. Consistently brainstorming and collaborating with team for new ideas and strategies Researching markets and industries to compare and create content that is innovative and original 3. Collaborating with campaign managers, creative team, and designers Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.) 4. Promote content on social media 5. Ensure all-around consistency (style, fonts, images and tone) maintaining branding guidelines 6. Update website content as needed 7. Analyse content marketing metrics and makes changes as needed Skill sets/Experience we require: 1. Bachelors/Masters in English, Journalism, Marketing or related field, or 2. B-Tech in any domain of engineering with a strong passion for writing and learning 3. Proven work experience as a Content Writer, copywriter or similar role 4. Samples of high quality articles around technology done by the individual 5. Excellent writing and editing skills in English 6. Knowledge of digital marketing tactics, including SEO, email marketing and web analytics