CRM & Email Campaign Intern

Job Description

CRM & Email Campaign Intern Location: Delhi (Onsite Job), 6 Days Working Key Responsibilities: ● CRM Management: Assist in maintaining and updating the CRM system (e.g., ZOHO.) to ensure accurate customer data, segmentation, and communication logs. ● Email Campaign Development: Help create, design, and execute email marketing campaigns, including promotional emails, newsletters, and customer retention campaigns. ● Audience Segmentation: Assist in segmenting email lists based on customer behavior, preferences, and demographics to increase engagement and conversion rates. ● A/B Testing & Optimization: Help set up A/B tests for subject lines, copy, calls to action (CTAs), and overall design of emails to optimize campaign performance. ● Data Analysis & Reporting: Track and analyze email campaign performance, including open rates, click-through rates, conversion rates, and unsubscribe rates. Provide insights for continuous improvement. ● Automation Workflow Support: Support the setup and optimization of automated email workflows, such as welcome series, cart abandonment, and re-engagement campaigns. ● Customer Journey Mapping: Assist in creating and refining customer journey maps to ensure effective and personalized communication across various stages of the customer lifecycle. ● Content Creation: Collaborate with the content team to create engaging and relevant content for email newsletters, transactional emails, and promotional campaigns. ● Collaboration with Marketing Teams: Work closely with other marketing teams (social media, PPC, product) to align email marketing strategies with broader campaigns and objectives. Job Type: Internship Pay: ₹12,000.00 - ₹14,000.00 per month Schedule: Day shift Work Location: In person