Job Description

Key Job Responsibilities: Manage website traffic, conversion rate and keyword performance growth. •Manage technical and off page SEO for three different websites. •Improve engagement metrics, e.g., page visits, pages per session, time spent on page, bounce rate reduction etc. •Drive performance and augment productivity of SEO and content team including work allocation, reviews, reporting and engagement. •Ensure 100% feature utilization of all SEO and ORM tools, e.g., AHREFS, LOCOBUZZ etc. •Define and articulate content framework for long and short format content. •Review sample content pieces and provide feedback •Coordinate with brand teams to understand key content deliverables and integrate them into content work plan. •Supervise a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers in the strategic development of messages and deliverables •Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for diverse audiences