Digital Marketing Manager

Job Description

JOB DESCRIPTION DIGITAL MARKETING MANAGER As a Digital Marketing Manager in Real Estate, you'll develop and execute digital marketing strategies to promote properties and attract buyers, leveraging platforms like social media, email, and SEO/SEM to drive sales and increase brand visibility while analyzing campaign performance and staying current with industry trends. Key Responsibilities: Strategic Planning: Develop and implement comprehensive digital marketing strategies aligned with real estate goals and market trends. Campaign Management: Plan, execute, and optimize marketing campaigns across various digital channels, including social media, email, SEO/SEM, and online advertising. Content Creation: Develop engaging and informative content for websites, social media, email, and other digital platforms. Social Media Management: Manage and grow social media presence, build engaging communities, and monitor brand reputation. SEO/SEM: Implement and optimize SEO/SEM strategies to improve online visibility and drive organic traffic. Email Marketing: Develop and execute email marketing campaigns to nurture leads and drive conversions. Performance Analysis: Track and analyze campaign performance using analytics tools, identify trends and insights, and optimize strategies for better ROI. Budget Management: Manage and allocate marketing budgets effectively, ensuring efficient resource allocation. Collaboration: Work closely with sales teams, developers, and other stakeholders to achieve marketing objectives. Staying Up-to-Date: Keep abreast of the latest digital marketing trends and technologies to maintain a competitive edge.