Digital Marketing Manager

Job Description

Company Description Transorze, established in Trivandrum, Kerala, India since 2010, is dedicated to providing Medical Transcription Training, Medical Coding Training, Medical Scribing Training, and Digital Marketing Training. Transorze is an ISO 9001:2015 certified company known for delivering high-quality “Healthcare training” and placement services. The company plans to expand its operations with more knowledge centers across India, aiming for at least 70 centers in major metros and cities by 2025. Transorze is a funded training partner of NSDC and an American Academy of Professional Coders (AAPC) Licensed Education Provider, ensuring top-quality training and certification. Role Description This is a full-time on-site role for a Digital Marketing Manager located in Trivandrum. The Digital Marketing Manager will be responsible for developing and implementing digital marketing strategies, managing social media campaigns, overseeing lead generation efforts, and analyzing web analytics. The role also involves coordinating with the marketing team to enhance online presence, drive traffic, and improve brand visibility. Daily tasks include creating and curating content, monitoring performance metrics, and optimizing campaigns for better ROI. Qualifications \n Expertise in Social Media Marketing and Lead GenerationProficiency in Digital Marketing and Web AnalyticsStrong understanding of Marketing principlesExcellent analytical and critical thinking skillsAbility to work on-site in TrivandrumBachelor's degree in Marketing, Business Administration, or related fieldExperience in the healthcare industry is a plus