Job Description

Comprehensive keyword research for client products/services and their target audience Monitoring and evaluating search results and search performance across the major search channels. On-page optimization analysis, recommendations and execution, in coordination with development and copywriting teams. Monitoring and administering web analytics dashboards, reports and key reporting tools. Pointing out key areas of importance in accordance with our goals. Off-page posting, analysis and optimization of activities. Administering search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting. Implementing link building campaigns in coordination with our SEO goals. Website auditing and requirement mapping. Defining key metrics and translating SEO results into business objectives and ROI. Keeping pace with SEO, social media and digital marketing industry trends and developments. Collaborating with the team and management on project development, timelines and results. Working closely with other team members to meet client goals. Skills Traits Highly detail oriented Eager to learn Efficient, organised and process-oriented Good command over the English language Ability to write content when required Ability to multitask Knowledge of Google Analytics, Microsoft Excel and SEO analysis reporting tools.