Posted:2 months ago| Platform:
Work from Office
Full Time
The position will act as an expert within paid, owned and earned digital media strategy and activation to deliver best in class recommendations, insights and performance that will drive business impact. The position is a part of the Digital Media Excellence in Customer Engagement Execution team. To co-develop targets and KPIs that reflects business goals for our brands and commercial teams in global and affiliates to establish the success criteria of the campaigns and measure impact across the organization. Additionally, this role will be collaborating with external partners and vendors across HQ, regions and affiliates. Some of the important tasks are listed below Be the go-to expert for consulting as well as creating and implementing digital strategies. Be hands-on person for media planning across channels ensuring optimal orchestration and performance. Build recommendation that supports brand and business objectives, and campaigns setup across global commercial teams and local affiliates. Project manage new initiatives in Digital Media Hub including media planning, new tech platforms, process improvement, branding of services etc. Be a subject matter expert within at least one of the following channels: Google, social media or 3rd Party Media and Collect and analyse data, identify trends and insights to achieve maximum ROI. Understand multi- and omnichannel approach to earned, owned and paid media and provide a holistic view on performance based on the insights and Monitor website performance and track user engagements across platforms. Role & responsibilities Preferred candidate profile Perks and benefits
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