Position Overview: We are seeking a detail-oriented and proactive CRM Executive to manage and optimize our CRM platform. The ideal candidate will have hands-on experience with CRM systems like Zoho, HubSpot, ensuring data accuracy, implementing automation workflows, and driving engagement through marketing and sales modules. This role requires strong analytical skills, excellent communication abilities, and the capacity to collaborate effectively with cross-functional teams. Key Responsibility Areas (KRAs):CRM Management:Manage and maintain the CRM platform, ensuring data accuracy and consistency.Create, update, and manage workflows, pipelines, sequences, and automation.Ensure seamless integration of CRM with other tools or platforms (e.g., website forms, webinar tools).2. Campaign Management and Optimization:Collaborate with marketing and sales teams to execute email marketing campaigns, lead nurturing, and segmentation strategies.Track, report, and analyze performance metrics related to leads, conversions, campaigns, and overall CRM effectiveness.Regularly clean, segment, and enrich contact and company data in the CRM.3. Performance Monitoring and Reporting:Support the setup and monitoring of lead scoring systems and contact lifecycle stages.Assist in the creation and maintenance of dashboards and reporting for internal teams.Provide actionable insights to improve CRM processes and performance.4. Training and Support:Train and support internal team members on CRM usage and best practices.Stay updated on new CRM features and recommend improvements accordingly.Ideal Candidate Qualifications:Bachelors degree in Marketing, Business, IT, or a related field.1–3 years of hands-on experience with CRM systems (Sales & Marketing Modules).Understanding of sales and marketing automation workflows.Strong analytical and data interpretation skills.Proficiency in using CRM reports, dashboards, and campaign analytics.Excellent communication and organizational skills.Ability to troubleshoot issues and provide system-level support.Salary, Benefits, and Growth Opportunities: With the aim of being the “Most preferred workplace,” we continuously work towards building a people-oriented culture through well-defined policies and practices. Our growth initiatives, flexible working environment, and commitment to employee well-being ensure that you are supported every step of the way.Working Mode: Work from Home (MON to FRI)Growth: Well-defined career development plan and timely appraisals.Engagement Programs: Annual offsite team retreat, quarterly team hangouts, monthly unplug sessions, and many fun team-building activities.Recognition Programs: Monthly,Quarterly and Annual Reward and Recognition program, Long Service Awards.Work Culture: Flexible working environment, autonomy at work, and the option to choose a holiday (festival off) of your choice.Technical Equipment: Fast laptop, 22” monitor, headphones, keyboard, and mouse.Industry-Leading Software: Access to professional suites like Microsoft 365, Teams, SharePoint, Zoom, CRM, and others.
