Establish and implement the Companys business strategy, ensuring alignment with the company's growth targets.Develop comprehensive budgets, prepare reports for senior management, and monitor compliance with company policies.Oversee all financial aspects, including budgeting, forecasting, and analysis, to ensure sound financial management.Assess and identify growth opportunities in current and prospective markets, setting clear goals and objectives for the business vertical.Design business strategies and plans to achieve company goals and regularly assess overall company performance.Evaluate and implement strategic alliances and partnerships with fintech players across the gold loan value chain.Develop and execute effective sales strategies for Gold Loan products including doorstep gold loan product. Lead a statewide sales team to achieve sales targets, fostering productive relationships with key customer accounts.Negotiate and close agreements with large customers, ensuring their satisfaction.Monitor and analyze performance metrics, suggesting improvements and providing timely solutions aligned with client needs.Liaise with Marketing and Product Development departments to maintain brand consistency.Effectively cross sell and up sell products to customers.Monitor asset quality, compliance, and adherence to SOPs.Lead and manage a team of professionals within the Gold Loan vertical, Investment vertical, Insurance vertical setting clear objectives and providing guidance.Create a collaborative and high-performance culture, promoting excellence, accountability, and continuous learning.Provide mentorship and support to team members, monitoring their performance and offering regular feedback.Collaborate with Zonal and Regional Heads to align staffing and resource allocation with business needs.Implement effective risk management strategies to safeguard the division's interests.Monitor the overall portfolio health (delinquency levels) and take adequate actions to ensure portfolio quality.Monitor the mark to market status of the portfolio and plan gold auctions to ensure zero LTV breaches.Stay updated on industry trends and regulatory changes.Oversee brand promotion initiatives and marketing campaigns to enhance brand equity.Ensure a strong market presence and customer engagement.

Handling branch operations, motivate the team and ensure team work to achieve branch targets every month.Ensure month on month gold loan growth for the branch.Canvassing and marketing all products including debentures, insurance, tour and travel.Custodian of key, cash management and accounting, gold appraisals, interest collection.Customer relationship building, improve interest collections, control NPAs, participate in the marketing activities

Roles and ResponsibilitiesIn charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly.Desired Candidate Profile5-7 years of experience in branch management or similar role in banking and Non-Banking industry.Strong knowledge of gold loan products and services offered by the company.Role & responsibilitiesBetter knowledge in Investment & Insurance Products

Role & responsibilities Canvassing and sourcing of New Customers to increase Gold loan Business,Revenue generations through Cross Selling products like Debentures, Insurance products, Tour products etc.Participate in different marketing activitiesGold AppraisalInterest CollectionCash Management and accounting.Customer Relationship and Follow-up, Maintenance of important registers and daily reports

Role & responsibilities Canvassing and sourcing of New Customers to increase Gold loan Business,Revenue generations through Cross Selling products like Debentures, Insurance products, Tour products etc.Participate in different marketing activitiesGold AppraisalInterest CollectionCash Management and accounting.Customer Relationship and Follow-up, Maintenance of important registers and daily reports Role & responsibilities

In charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly

Handling branch operations, motivate the team and ensure team work to achieve branch targets every month.Ensure month on month gold loan growth for the branch.Canvassing and marketing all products including debentures, insurance, tour and travel.Custodian of key, cash management and accounting, gold appraisals, interest collection.Customer relationship building, improve interest collections, control NPAs, participate in the marketing activities

Roles and Responsibilities In charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly. Desired Candidate Profile5-7 years of experience in branch management or similar role in banking and Non-Banking industry.Strong knowledge of gold loan products and services offered by the company.Role & responsibilitiesBetter knowledge in Investment & Insurance Products

Key ResponsibilitiesBTL Campaign ExecutionPlan and implement on-ground marketing campaigns such as mall activations, trade shows, and roadshows.Develop marketing collateral for promotional activities.Lead Generation & Customer EngagementExecute BTL strategies to drive footfalls and lead generation.Track performance of campaigns and suggest improvements.Vendor & Stakeholder ManagementManage relationships with event vendors and agencies.Coordinate with internal teams for seamless execution of campaigns.Key Skills & CompetenciesHands-on experience in BTL marketing strategies.Strong project management and execution skills.Data-driven approach to campaign analysis.Preferred Qualifications & ExperienceBachelors or Master’s degree in Marketing or related fields.Experience in event planning and execution.Understanding of consumer behavior and local market dynamics.

Key ResponsibilitiesATL Campaign ManagementDevelop and execute ATL marketing strategies including TV, radio, print, and outdoor advertising.Collaborate with creative agencies for impactful brand communication.Analyze and optimize the performance of ATL campaigns.Media Planning & BudgetingIdentify the most effective media channels for brand promotions.Allocate and monitor budgets for various ATL campaigns.Evaluate ROI on ATL marketing activities.Collaboration & CoordinationWork closely with the brand team to align messaging across all platforms.Coordinate with external vendors and media partners.Support brand-building activities through sponsorships and strategic alliances.Key Skills & CompetenciesStrong understanding of media planning and traditional advertising channels.Experience in executing large-scale brand campaigns.Excellent negotiation and vendor management skills.Analytical skills for performance measurement and optimization.Preferred Qualifications & ExperienceBachelors or Masters degree in Marketing, Mass Communication, or related fields.Prior experience in a financial services company is a plus.Familiarity with media buying and agency coordination.

Roles and Responsibilities In charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly. Desired Candidate Profile5-7 years of experience in branch management or similar role in banking and Non-Banking industry.Strong knowledge of gold loan products and services offered by the company.Role & responsibilitiesBetter knowledge in Investment & Insurance Products

Key ResponsibilitiesContent Development & StorytellingDevelop engaging copy for advertisements, social media, brochures, and websites.Create taglines, slogans, and brand messaging that align with business objectives.Collaborate with designers and marketing teams to produce integrated campaigns.Brand Communication & StrategyEnsure a consistent tone of voice across all marketing materials.Adapt copy for different audiences and platforms while maintaining brand integrity.Research market trends and competitor messaging to refine communication strategies.Key Skills & CompetenciesExcellent writing, editing, and storytelling skills.Strong understanding of marketing and advertising principles.Proficiency in SEO writing and digital content optimization.Preferred Qualifications & ExperienceBachelors or Masters degree in English, Journalism, Marketing, or related fields.Experience in copywriting for financial services, fintech, or corporate brands.Ability to write for diverse formats, including video scripts and social media ads.

Key ResponsibilitiesCreative Design & Campaign ExecutionDevelop high-quality visual assets for social media campaigns, digital ads, email marketing, and website banners.Ensure brand consistency across all digital marketing materials and platforms.Create engaging posts, infographics, and carousel creatives tailored for different social media channels.Develop motion graphics, GIFs, and short videos to enhance social media engagement.Digital Advertising & Brand CollateralDesign creatives for Google Ads, Facebook, Instagram, LinkedIn, and other paid media platforms.Create visually appealing promotional materials such as posters, brochures, and email templates.Key Skills & CompetenciesProficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) & Canva.Experience in motion graphics, animated content, and video editing is a plus.Preferred Qualifications & ExperienceBachelor's or Masters degree in Graphic Design, Multimedia, or related fields.Proven experience in designing for social media, digital advertising, and brand campaigns.Previous experience in financial services, fintech, or e-commerce is a plus.

Role OverviewWe are looking for a CRM Specialist to manage and optimize customer relationship management systems, ensuring enhanced customer interactions and retention.Key ResponsibilitiesDevelop CRM strategies to improve customer lifecycle management.Analyze customer data and provide insights for personalized marketing.Work with IT and marketing teams to optimize CRM tools and platforms.Key Skills & CompetenciesProficiency in CRM software such as Salesforce, HubSpot, or similar.Strong analytical skills and customer segmentation expertise.Preferred Qualifications & ExperienceBachelors or Masters degree in Marketing, IT, or Business.Experience in data analytics and customer journey mapping.

Greeting clients, visitors, and staff with a professional and and managing check-ins with efficiency.Managing a multi-line phone system to answer and redirect calls promptly while maintaining professionalism.Handling mail and deliveries, including sorting, distributing, and scheduling courier pickups as needed. Respond to all customer inquiries in a polite and timely manner. Maintaining a clean and organized reception area that reflects the companys commitment to high standards.Assisting with administrative tasks such as filing, data entry, and preparing documents or reports for meetings.Adhering to security protocols by managing visitor logs, issuing access badges, and monitoring building entry procedures.Provide excellent customer service to clients and visitors, addressing inquiries and resolving issues.Schedule and manage appointments for staff or executives.

Role & r Responsible for conceptualizing and implementing strategic plan to steer profitability and productivity of the regionConduct regular and detailed business reviews with Area Managers and Cluster Managers to ensure the business strategies are executed as per planResponsible for achievement of the monthly/quarterly/annually revenue targetsManage and support effective deployment of branch staffs with respective to the geographical area, explore new markets and locations for setting up new branchesEnsure implementation of promotional plans and contests and suggesting new and innovative promotion plan for the regionRecruit and retain high performersEnsure goals, development plan discussions, ongoing coaching and feedback are carried out in time and in an effective manner.Develop strong working relationship with potential clients for new business opportunities within the assigned area.Analyze capital budget and expenses to find opportunities for cost-effectiveness and profitability.Perform market research to study customer behavior, latest trends and competitor activity.Evaluate existing business procedures and recommend improvements.Responsible for the administrative and operational functions at the regionMaintaining punctuality, discipline and high level of morality in tune with the ethics & values of ICL.Ensure adherence to all processes laid down by the company at the clusters and branches.esponsibilities Preferred candidate profile Perks and benefits

Ensuring the productivity of branches as per the expectation of the company by planning activities for sales, identification of training needs and measurement of product penetrations, customer awareness and satisfaction.To handle 6 to 8 branches independently and responsible for all matters related to branch, ie; business development and sales in respective branches, motivate & drive the team towards defined Business Goals & achievement of budgets, audit query resolutions.Lead a result oriented team and responsible for managing the Cluster profitability.Conduct periodic strategic review of the business portfolio across the branches allocated.Collaborate with other functions (Operations, Credit, Marketing, HR etc.) to ensure sales team gets the necessary support to develop and grow business and achieve targets.Maintaining punctuality, discipline and high level of morality in tune with the ethics & values of ICL.Responsible for the administrative and operational functions at the branchesProvide market information on sales.Ensure adherence to all processes laid down by the company at the branch.Initiating various sales campaign / promotions in their respective areasIdentify customers with additional profit potential and develop action plans to expand these relationships; utilize sales programs to acquire new relationships.Ensure branches meet and exceeds established sales and revenue goals while keeping expenses minimized.Job opening Locations : Kollam,Aleppey,Ernakulam,Idukki,Wayanad

Roles and Responsibilities In charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly. Desired Candidate Profile5-7 years of experience in branch management or similar role in banking and Non-Banking industry.Strong knowledge of gold loan products and services offered by the company.Role & responsibilitiesBetter knowledge in Investment & Insurance Products

Role & responsibilities In charge of the entire branch sales, operations and administrationResponsible for revenue generation and profitability of the branch.Ensure branch achieve the targets, motivate and guide the team.New to branch customer acquisition, building the Asset under management of the branch, driving sales of debentures, insurance, tour and travel products.Key custodian, ensure quality clients are onboarded, control NPAs.Conduct marketing and GTM activities along with team to garner market share.Market scoping, understand the trends in the market and act accordingly .