Lead Generation Specialist

Job Description

About Us: Successive Digital, a digital transformation company, offers a comprehensive suite of solutions, including digital strategy, product engineering, CX, Cloud, Data & AI, and Generative AI services. We help companies continuously optimize business and technology that transform how they connect with customers and grow their business. Our team of technology specialists ensures that each solution is customized to the business’s specific needs, driving efficiency and performance. With the implementation of the latest technological advancements, we deliver business operations that ensure business continuity and make you stay ahead in a rapidly evolving digital landscape. Who are we looking for: Role: Inside Sales Specialist/ Lead Generation Qualification: Any Graduate Experience: 1-3 Years Location: Noida Overview We are looking for a proactive and motivated Lead Generation Specialist to identify and engage potential clients. The ideal candidate will generate leads through various channels, understand the business needs of prospects, and effectively communicate how our product can provide solutions. This role requires strong communication skills, the ability to build relationships, and a keen understanding of how to match prospects’ needs with our offerings. Required Skills: Bachelor’s degree required. Prior Inside Sales / sales experience in an IT company is mandatory. Strong understanding of IT solutions, software development processes, and emerging technologies. Exposure in India/Middle East US/UK market would be a plus. Good written and verbal communication skills. Job Roles and Responsibilities: Lead Generation & Inside Sales: Engage in lead generation activities for an IT/software company, targeting key prospects and decision-makers. Cold Calling & Outreach: Make 25-30 calls per day to target prospects in India, explaining service offerings, performing BANT qualification, and scheduling meetings with the sales team. Email Marketing Campaigns: Utilize email marketing tools like HubSpot, Sendx, Mailchimp, Zoho, Apollo, Sendinblue, or Outlook Mail Merge to generate leads. Data Extraction & Management: Extract relevant data from Sales Navigator using filters like Industry, Job Title, Employee Size, and utilize data extraction tools like Apollo, ZoomInfo, Demand Base, Skrapp, Seamless, Lusha, etc. Client Interaction: Engage with top IT executives and decision-makers to identify business needs and qualify prospects. Collaboration with Sales Team: Schedule meetings with the sales team to ensure a smooth transition from lead generation to the sales process. Target Achievement: Consistently meet or exceed monthly and quarterly lead generation targets. Excel Reporting: Use Excel for data management, including advanced functions like VLOOKUP, pivot tables, and data clean-up. Show more Show less