Lead Generation Specialist

Job Description

About the Role: We are looking for a Lead Generation Specialist with 3–5 years of core experience in lead generation for ERP software solutions. The ideal candidate should be proficient in spoken and written English, well-versed with modern lead generation tools, and confident in cold calling potential leads to evaluate fitment before passing them on to the sales team. Key Responsibilities: Generate high-quality leads for ERP software through various channels and tools. Conduct cold calls to potential clients to assess interest and suitability. Qualify leads based on defined criteria and hand over qualified leads to the sales team. Maintain and update lead databases and CRM systems. Work closely with the sales and marketing teams to align lead-generation efforts with business goals. Track and report on lead generation performance and conversion metrics. Create and manage basic content (posts, messages) for social media platforms to support lead generation (an added advantage). Requirements: 3 to 5 years of proven experience in lead generation for ERP or similar software solutions. Excellent communication skills (spoken and written English). Hands-on experience with lead generation and CRM tools. Strong cold calling skills and confidence in initiating conversations with potential clients. Understanding of B2B sales processes and client qualification criteria. Ability to work independently and in collaboration with the sales team. Experience with content creation for social media (preferred, not mandatory). Job Type: Full-time Pay: ₹450,000.00 - ₹600,000.00 per year Benefits: Health insurance Life insurance Provident Fund Schedule: Day shift Monday to Friday Morning shift Application Question(s): How many years of experience do you have with Lead Generation? Do you have experience with any ERP software lead generation? Are you comfortable doing initial cold calling to potential leads, and if they are a fit, passing the information on to our sales team? What is your current CTC? What is your notice period in days? Location: Haryana, Haryana (Required) Work Location: In person