Marcom Specialist

Job Description

Job Description: Responsible for planning and executing marketing communication campaigns, Assist in developing and implementing marketing plans including ATL, BTL, Digital marketing campaigns to achieve sales targets for new and existing exhibitions/trade fairs. Manage marketing budgets and strive for higher ROI. Liaise with media, advertising and PR agencies for exhibition / trade fair promotion, preparation of sales collateral, road shows, event website and social media presence, press coverage, etc. Assist in maintaining Brand consistency across media/markets for HITEX Exhibition Centre and various trade shows organised by HITEX. Manage trademark and copy right, website domain registry, etc,Role & responsibilities. Preferred candidate profile: MBA (Marketing) / PG Degree or Diploma in MassCommunication. Candidate should be a Self starter with an excellent personality and infectious positive mental attitude. should be organized and highly detail oriented. should have experience using Microsoft Office. Should have excellent communication skills (both verbal and written, with experience in drafting narrative and graphic content and business writing). Should have the ability to work with little or no supervision in a fast paced and at times chaotic environment. stay calm while working under pressure or tight deadlines, should be enthusiastic, passionate, team oriented and collaborative in nature.