Marketing Operations Manager

Job Description

We re seeking a Marketing Operations Manager to enhance operational efficiency by tracking and analyzing marketing metrics across various channels. This role involves working closely with both internal and external stakeholders to optimize marketing strategies. The ideal candidate will possess strong data analysis abilities, experience with marketing automation tools, and a proven track record of collaborating across teams to improve processes and scale initiatives. Role & Responsibilities 1.Event Management Strategically plan and identify events aligned with SatSures business goals. Secure prime slots, speaking opportunities, and sponsorships for impactful participation, and facilitating ROI. Manage event calendars, stakeholder communication, vendor payments, and budgets related to company events. Collaborate with stakeholders across verticals to research and scout quarterly event lists. Create a tracker for all events and share post-event reports highlighting key metrics. 2. Marketing Campaign: Plan, execute, and track multi-channel marketing campaigns (paid and organic) to meet marketing goals. Manage campaign reporting, analyze data, and provide actionable insights for continuous optimization. Coordinate with stakeholders, designers, and vendors to ensure timely preparation of assets for seamless campaign launches. 3. Social Media Management: Manage social media handles for SatSure and KaleidEO by posting approved content, including tech/product posts, company updates. Ensure alignment with the companys brand voice and deliver monthly and quarterly performance reports to stakeholders. 4. Website Content Management: Perform quality checks on website content and ensure SEO hygiene, including managing meta tags and descriptions. Work with the website development team/vendor to update and maintain all website pages, event and product landing pages. Prepare and present regular monthly and quarterly website performance reports. Qualifications Bachelor s or Master s degree in Marketing, Business, or a related field. 2-5 years of experience in B2B marketing operations or event management. Hands-on experience with digital marketing, campaign management, and social media operations. Must-Have: Proven experience in executing and analyzing multi-channel marketing campaigns. Strong proficiency in HubSpot, SEMRush, Google Analytics, and WordPress. Excellent communication skills for effective stakeholder collaboration. Good-to-Have: Experience with B2B marketing, including email, social media, and event marketing. Expertise in creative storytelling and asset development. Familiarity with emerging marketing technologies and a data-driven mindset for optimization.