Paid Media Manager

Job Description

Job Title: Specialist – PPC & Social Media Location:Pitampura, Delhi Job Type: Full-Time Experience Level: 5-6 years of relevant experience Job Summary: We are looking for an experienced and results-driven Sr. PPC & Social Media Executive to join our growing team. The ideal candidate will have 5-6 years of hands-on experience inmanaging PPC and Social Media campaigns. Experience working in B2B IT servicesindustry for International clients is mandatory. Key Responsibilities: Plan, execute, and optimize PPC campaigns across platforms like Google Ads, LinkedIn Ads, and social media channels. Conduct keyword research, ad copywriting, and A/B testing to improve campaignperformance and achieve business objectives. Monitor, analyze, and report on campaign performance metrics (e.g., CTR, CPC, CPA, ROAS)using tools like Google Analytics and Google Tag Manager. Analyze competitors’ PPC strategies, identify gaps, and leverage insights to improve ourcampaigns and stay ahead in the market. Develop and present detailed ROI reports to stakeholders, providing actionable insights andrecommendations. Manage B2B PPC campaigns targeting international markets and clients, ensuring alignmentwith global business strategies. Collaborate with cross-functional teams (creative, content, and sales) to develop high- converting ad creatives and landing pages. Stay updated with industry trends, platform updates, and best practices to ensure cutting- edge campaign strategies. Qualifications: Bachelor’s degree in Marketing, Business, or a related field. 5-6 years of proven experience in managing PPC & Ad campaigns, for B2B IT services industry. Strong experience working with international clients and managing B2B campaigns. Proficiency in tools like SEMrush, Microsoft Excel, or similar platforms for reporting and analysis. Excellent written and verbal communication and collaboration skills, with the ability to present complex data to stakeholders. Certifications in Google Ads, LinkedIn Ads, or other relevant platforms are a plus. Location - PItampura delhi ( 5 days working ) Job Types: Full-time, Permanent Pay: ₹50,000.00 - ₹100,000.00 per month Benefits: Cell phone reimbursement Internet reimbursement Life insurance Paid sick time Paid time off Provident Fund Schedule: Day shift Fixed shift Monday to Friday Weekend availability Supplemental Pay: Overtime pay Ability to commute/relocate: Pitampura, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Preferred) Application Question(s): Do you have experience of running PPC campaings for IT industry , for International market ? Experience: PPC Campaign Management: 5 years (Required) Location: Pitampura, Delhi, Delhi (Required) Work Location: In person