Performance Marketing Manager

Job Description

Key Responsibilities: Handle on-page and off-page Develop and implement a building strategy Work with the development team to ensure SEO best practices are implemented on newly developed code Work with editorial and marketing teams to drive SEO in content creation and programming Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords practices for successful implementation and improvement Analyse website backlinks to competitor sites to identify outdated links, 404s, incorrect Understand metrics and KPIs and continually suggest optimizations to improve performance Have the ability to explain SEO best practices for site navigation, breadcrumbing, internal links (including anchor text optimization), HTML sitemaps to client websites, domain, sub-domain, and directory structure to website ? Monitor the website regularly for crawling and indexing issues. Work with the technical team to resolve the issues