Performance Marketing-Marketplaces

Job Description

About the Role: We are looking for a detail-oriented and data-driven Performance Marketing- Marketplaces who has hands-on experience managing and optimizing advertising campaigns on platforms like Amazon and Flipkart . The ideal candidate should possess a strong understanding of marketplace algorithms, campaign structures, bidding strategies, and performance analytics to drive maximum ROI. Must have spent at least INR 3L per month on Amazon Ads. Key Responsibilities : Plan, execute, and optimize sponsored ads (PPC) on Amazon (AMS/Ad Console) and Flipkart Ads . Quick Commerce experience is a bonus. Monitor and improve campaign performance across key metrics: ACOS/ROAS, CTR, CPC, and conversion rate. Conduct keyword research , competitor analysis, and implement A/B testing for targeting. Work closely with internal teams (sales, analytics) to align marketing goals with marketplace strategies. Analyze product and campaign performance reports to generate insights and suggest data-backed improvements. Manage listings, ensure compliance with marketplace guidelines, and improve product visibility and discoverability. Stay updated with platform policy changes, new ad formats/features, and trends in e-commerce advertising. Bonus: If you have worked with Amazon DSP. Requirements: 1+ year of hands-on experience in managing Amazon Sponsored Ads and Flipkart Ads . Strong knowledge of marketplace operations , ranking algorithms, and promotional tools. Experience with advertising dashboards, bid strategies, and campaign budget allocation. Analytical mindset with proficiency in Excel, Google Sheets, and data interpretation. Excellent communication and coordination skills. Show more Show less