Performance Marketing Specialist

Job Description

The ideal candidate will have a strong background in media planning, with a focus on search and social media. This role requires a strategic thinker with excellent communication and problem-solving skills, who can lead and execute media campaigns that deliver exceptional results for our clients. Key Responsibilities Develop and execute performance marketing strategies across various digital channels. Manage and optimize Google Ads & META campaigns to achieve business objectives. Build and maintain strong relationships with clients, providing strategic guidance and regular performance updates. Analyze campaign performance data and provide actionable insights for continuous improvement. Stay updated with the latest trends and best practices in digital marketing. Required Skills and Experience 3-5 years of experience in performance marketing. Proficiency in media planning tools and platforms (e.g., Google Ads, Facebook Ads Manager, etc.). Strong analytical skills and the ability to interpret data to drive decision-making. Excellent English communication skills, both written and verbal. A minimum of 3 years of experience in the last 10 years working outside of India, specifically in roles related to search and social media.