PPC Executive

Job Description

Job Title: PPC Executive Location: Shimla, Himachal Pradesh Company: Gashwa Technologies Job Description: We are seeking a knowledgeable and proactive PPC Executive to manage and optimize our pay-per-click advertising campaigns across Google Ads, Facebook Ads, and other digital platforms. The ideal candidate should have hands-on experience in campaign creation, keyword research, ad copywriting, performance analysis, and ROI optimization. Key Responsibilities: Create, manage, and optimize PPC campaigns on Google, Facebook, and other ad platforms Conduct keyword research and audience targeting Write compelling ad copy and design basic creatives (if required) Monitor daily performance and adjust bids/budgets to maximize ROI Analyze campaign data and prepare performance reports Collaborate with the design and content teams to improve landing page quality and relevance Stay updated with platform policies, trends, and new features Requirements: 1+ year of experience in managing PPC campaigns Proficiency in Google Ads, Meta Ads Manager, and keyword tools Strong analytical and Excel/Google Sheets skills Certification in Google Ads/Facebook Ads (preferred) Ability to manage budgets and meet performance targets Job Type: Full-time Pay: ₹12,000.00 - ₹20,000.00 per month Schedule: Day shift Work Location: In person