1. Strategy DevelopmentDigital Marketing Strategy: Create comprehensive strategies that align with business goals to drive traffic, conversions, and sales on ecommerce platforms.Customer Journey Mapping: Understand the customer journey to personalize marketing campaigns and increase engagement and conversion rates.2. Campaign ManagementPPC Campaigns: Oversee and optimize paid campaigns like Google Ads, Facebook Ads, and other search engine or social media marketing.Email Marketing: Develop email marketing strategies for customer acquisition, retention, and personalized product recommendations.Social Media Marketing: Manage content, promotions, and ads on social media platforms (e.g., Instagram, Facebook, Pinterest, TikTok) to drive traffic to the ecommerce store.3. SEO and SEMSearch Engine Optimization (SEO): Optimize the ecommerce website and product pages for organic search results to improve visibility on search engines like Google.Search Engine Marketing (SEM): Manage paid search campaigns and optimize them for maximum return on investment.4. Analytics and ReportingData Analysis: Use tools like Google Analytics, social media insights, and email marketing analytics to track performance and make data-driven decisions.Conversion Rate Optimization (CRO): Continuously test and improve website features (e.g., landing pages, checkout process) to increase conversion rates.5. Content MarketingContent Creation: Develop content for product descriptions, blog posts, videos, and other formats to engage and educate customers.Influencer and Affiliate Marketing: Manage relationships with influencers or affiliate marketers to promote products and increase sales.6. Customer RetentionLoyalty Programs: Create strategies to build customer loyalty through rewards programs or exclusive offers.Retargeting Campaigns: Run retargeting ads to convert visitors who abandoned their shopping carts.7. Collaboration with Other TeamsCross-Departmental Collaboration: Work closely with product, design, and sales teams to align marketing efforts and ensure the website is optimized for conversions.8. Budget ManagementBudget Allocation: Manage the digital marketing budget, allocating funds to various channels based on performance metrics.Skills and Tools:Tools: Google Analytics, SEMrush, HubSpot, Google Ads, Facebook Ads Manager, Shopify, Klaviyo, Hootsuite, and other ecommerce platforms.Skills: SEO, SEM, content marketing, email marketing, data analysis, customer segmentation, A/B testing, UX/UI basics, and basic design (e.g., Canva, Photoshop).

Job Title: Sales & Business Development Manager M1 & M2 LevelExperience: 10+ years in Business Development in FMCG / Specialty World Foods (Nuts & Dry Fruits)Gender: MaleLocation: Navi Mumbai, Maharashtra, IndiaEmployment Type: Full-Time (Permanent)Joining Date: ImmediatelyCompany Overview: YumleysYumleys is a premier player in the food processing industry, specializing in premium dry fruits and nuts. As one of the largest importers and processors of these commodities, we are committed to delivering exceptional quality and customer satisfaction. Our dedication to sourcing the finest ingredients globally and ensuring rigorous quality standards has earned us a reputation for excellence in the market.Product Range: Offering a diverse selection of top-quality dry fruits and nutsGlobal Importing: Sourcing the best products from around the worldCustomer Focus: Delivering personalized service with a focus on satisfaction and timely delivery Job SummaryWe are seeking a results-driven and strategic Sales & Business Development Manager to lead and expand our sales operations. The ideal candidate will have a deep understanding of the FMCG and specialty food sectors, particularly dry fruits and nuts, with a proven ability to manage high-value accounts and drive new business initiatives. This role will focus on building and sustaining relationships with key clients, developing long-term sales strategies, and managing a high-performance sales team to meet and exceed revenue targets.Key ResponsibilitiesStrategic Client Acquisition & Relationship ManagementBuild and maintain relationships with key clients in the B2B and high-end consumer markets, focusing on long-term partnerships.Identify and evaluate high-value prospects, leveraging existing networks and industry knowledge to secure large-scale deals and strategic partnerships.Conduct high-level negotiations and close deals that align with company growth objectives.Sales Strategy & ExecutionDevelop and implement strategic sales plans to penetrate new markets and expand existing product offerings.Lead the sales process, from identifying opportunities to closing deals, while overseeing the performance of the sales team.Monitor market trends, competitor activities, and customer preferences to adjust sales strategies accordingly.Team Leadership & Performance ManagementManage and mentor a team of sales professionals, providing guidance and support to help them meet their individual targets.Oversee the recruitment, training, and development of the sales team, ensuring alignment with company objectives and growth plans.Set clear KPIs and provide regular performance feedback to optimize team output.Collaboration with Marketing & OperationsWork closely with the marketing team to ensure alignment between sales initiatives and marketing campaigns.Provide input into product development and promotional strategies based on customer feedback and market demands.Collaborate with operations to ensure seamless delivery and exceptional service to clients.Sales Forecasting, Reporting, and Data AnalysisAnalyze sales and financial data to forecast trends, identify opportunities for growth, and assess team performance.Provide regular sales reports and insights to senior management, using data to inform strategic decisions.Ensure the effective use of CRM and data analysis tools to track client engagement, sales cycles, and conversion rates.Market Research & Competitive AnalysisLead efforts to research emerging markets, industry trends, and competitor activities to identify opportunities for expansion.Develop insights into customer needs and market dynamics to refine the company's product offerings and positioning.Desired Candidate ProfileEducation: Minimum Bachelor's degree in Business Administration, Marketing, or related field. MBA is a plus.Experience: 10+ years of experience in sales and business development in the FMCG industry, with a proven track record of success in specialty world food categories such as nuts and dry fruits.Industry Expertise: In-depth knowledge of the FMCG landscape, particularly in distribution channels, client acquisition, and consumer behavior within the specialty food industry.Skills:Exceptional leadership and team management skills.Strong negotiation, communication, and presentation abilities.Proficient in MS Office, CRM systems, and data analysis tools such as Power BI or Tableau.Language Proficiency: English, Gujarati, and Hindi.Ability to handle complex client relationships and lead high-value deals from initiation to closure.Data-driven mindset with the ability to translate insights into actionable strategies. What We OfferCompetitive Compensation: Attractive salary package, including performance-based incentives.Career Growth: Opportunity to take a leadership role in a growing organization within the FMCG space.Collaborative Environment: Work within a dynamic and innovative team that values creativity and strategic thinking.Professional Development: Continuous opportunities for learning and career development. Application ProcessIf you're a results-oriented sales leader with extensive experience in FMCG and a passion for driving business growth, we'd love to hear from you. Please submit your resume and a cover letter outlining your relevant experience and why youre the ideal fit for our team.Contact Information:Email: Hr@yumleys.inWebsite: www.yumleys.in

Job Title: Assistant Manager - RecruitmentPreferred Experience: 5 to 10 years in Talent Acquisition or Recruitment roles, specializing in building high-performing teams.Gender: Male/FemaleJob Location: 1040, M Wing, First Floor, AKSHAR BUSINESS PARK, near APMC Market, Sector 25, Vashi, Navi Mumbai, Maharashtra 400705Interview Location: TTC Industrial AreaPlot No A-164 TTC Industrial Area, Koparkhairane Midc, Navi Mumbai Thane Maharashtra 400705Employment Type: Full-Time (Permanent)Date of Joining: ImmediatelyCTC Offered: Can be subject to change based on the profile Company Overview: YumleysIntroduction:Yumleys is a premier player in the food processing industry, specializing in premium dry fruits and nuts. Renowned for sourcing the finest ingredients globally, we're committed to delivering exceptional quality and service.Key Points:Product Range: Offering a diverse selection of top-quality dry fruits and nuts.Global Importing: As one of the largest importers, we ensure the best products from around the world.Quality Assurance: Rigorous standards and modern facilities guarantee freshness and safety.Customer Focus: We prioritize satisfaction, offering personalized service and timely delivery.Experience excellence with Yumleys where quality meets taste, every time.Job Summary:We are seeking an Assistant Manager - Recruitment who is passionate about identifying and securing the best talent for Yumleys. This role will focus on managing the full recruitment lifecycle to attract top-tier candidates across various levels and functions. As a core recruitment specialist, you will work closely with leadership to ensure the hiring strategies align with the companys growth objectives, ensuring that every new hire supports our mission of delivering excellence in the food processing industry.Key Responsibilities:Full-Cycle Recruitment:Lead and manage the recruitment process from job posting, sourcing, and interviewing to offer management and onboarding.Work in close collaboration with department heads and leadership to understand the specific staffing needs and hire the right fit for the organization.Develop and execute recruitment strategies tailored to find the best talent across diverse functions and levels.Talent Sourcing & Pipeline Development:Build a robust pipeline of qualified candidates through multiple sourcing channels, including job boards, social media, and industry networking.Use both traditional and creative sourcing methods to identify and attract potential candidates, tapping into both active and passive talent pools.Ensure proactive talent engagement to maintain relationships with key candidates for future opportunities.Candidate Experience & Relationship Management:Provide an exceptional candidate experience, ensuring clear communication and positive interactions throughout the recruitment process.Build and nurture long-term relationships with potential hires, ensuring a strong talent pool is always available for critical roles.Strategic Recruitment & Advisory:Advise hiring managers on recruitment best practices and provide market insights to make informed hiring decisions.Collaborate with stakeholders to ensure recruitment aligns with the companys broader objectives and contributes to long-term success.Data-Driven Recruitment:Track key recruitment metrics, such as time-to-hire and cost-per-hire, to continuously improve the recruitment process. Provide regular updates on hiring progress and strategies to key stakeholders, highlighting challenges and successes.Qualifications:Bachelors degree in human resources. Masters degree preferred.5+ years of experience in recruitment or talent acquisition, with proven expertise in building and managing the full recruitment cycle.Hands-on experience with ATS, HRMS/HRIS systems, and MS Office applications.Strong sourcing skills with a deep understanding of modern recruitment tools and platforms.Excellent communication and interpersonal skills to engage candidates and work with senior stakeholders.Ability to multitask and work efficiently in a fast-paced environment with attention to detail. Contact Us:Email ID: Hr@yumleys.infor more information about our team, culture, and products, please visit our social media handles and company website: WWW.YUMLEYS.IN