Search Engine Optimization Executive

Job Description

Job Description:The ideal candidate will have a strong understanding of SEO techniques, along with experience in managing social media pages, creating content strategies, and working with clients. This role involves improving website rankings through SEO efforts while simultaneously managing daily social media activities and collaborating with the creative team to deliver high-quality content. Responsibilities: Conduct thorough keyword research and optimize website content, meta tags, and images to improve search engine rankings. Improve website architecture, internal linking, and user experience to ensure optimal indexing and crawling. Build high-quality backlinks through outreach and strategic partnerships. Use SEO tools to track performance, analyze traffic, and provide regular reports with insights. Conduct site audits to identify and fix SEO issues like broken links, slow load times, and crawl errors. Manage and curate daily content for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) based on client briefs. Create and execute social media strategies that align with business goals, target audience, and industry trends. Work closely with the creative team to design eye-catching posts, videos, and graphics. Engage with the audience through comments, messages, and social media groups to boost interaction and brand presence. Track social media performance using tools to optimize strategies based on data. Take detailed briefs from clients regarding their SEO and social media needs. Provide recommendations to clients on SEO improvements and social media strategies. Communicate with clients regularly to update them on progress and gather feedback. Ensure timely delivery of all tasks related to SEO and social media management. Ensure that content aligns with both SEO best practices and the client's brand voice. Plan, create, and schedule content across multiple platforms while maintaining consistency. Skills: Proven experience in both SEO and social media management. Proficiency with SEO tools like Google Analytics, SEMrush, Ahrefs, Moz, and social media management tools like Hootsuite, Buffer, or Sprout Social. Strong understanding of search engine algorithms and social media platform algorithms. Excellent communication skills, both written and verbal. Experience working with clients and understanding their needs. Ability to manage multiple tasks and meet deadlines. Strong creative and analytical skills.