Senior Executive - Social Media

Job Description

Act as the primary point of contact for clients, understanding their goals, preferences, and business objectives. Build and execute social media strategies tailored to each client, aligned with broader marketing goals. Oversee content calendars, guide visual direction, and write/craft compelling posts that reflect the brands voice. Plan and run promotional campaigns, product launches, and moment marketing activities across platforms like Instagram, LinkedIn, Facebook, and Twitter. Work closely with the design, copy, and performance marketing teams to execute content plans and deliverables on time. Track performance metrics (engagement, reach, conversions, etc.), prepare monthly reports, and present actionable insights to clients. Coordinate and optimize paid campaigns through Meta Ads, LinkedIn Ads, etc. when needed.