Job Description

Key Responsibilities: Strategic Planning : Develop and implement quarterly marketing strategies across digital, offline, and experiential channels. Cultural Storytelling : Create campaigns that share the rich Burmese heritage behind our brand. Team Leadership : Lead and mentor the marketing team to deliver impactful campaigns. Digital & Data-Driven Marketing : Oversee digital strategy, leveraging Meta platforms (Facebook, Instagram), Google Ads, and data analysis to optimize results. Creative Campaigns : Conceptualize innovative marketing initiatives for product launches, collaborations, and special events. Public Relations & Events : Manage media relations, PR, and events to promote the brand. Budget & Reporting : Manage budgets and provide timely reporting on campaign performance and future recommendations. Qualifications: 8+ years of marketing experience in the lifestyle sector, preferably in F&B or hospitality. Proven expertise in digital marketing, brand storytelling, and campaign execution. Strong analytical skills with a deep understanding of data and performance metrics. Ability to craft culturally resonant marketing strategies and creative campaigns. Travel : Short trips to Burma Burma Restaurants in NCR, Hyderabad, Ahmedabad, Kolkata & Bangalore may be on the cards, now and then. About the company: Burma Burma is a gathering place celebrating the food, culture & traditions of Burma. Spearheaded by childhood friends Chirag Chhajer and Ankit Gupta, the concept of Burma Burma hails from Ankits Burmese roots. His mother and her family were brought up Myanmar, which set the base for the early introduction of the heady flavours of Burmese cuisine. Ankit belongs to a lineage of hoteliers and restaurateurs; hence it only made sense for him to take his mothers delicious recipes with his father's panache for business and form a powerful amalgamation of the two, the result of which is BURMA BURMA .