Job Description

About The Role The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. eClerx is looking for a Lead Operations PM to manage our lead funnel, campaign attribution process and system integration across the lead to revenue process. In this role, you will drive optimization of lead data structures, surface insights on campaign performance and build & manage workflows across various Marketing platforms (SFDC, Pardot, Customer.io, etc). You will have the opportunity to coordinate across business, IT, Sales and Marketing teams globally to drive lead revenue and results. Senior Process Manager Roles and responsibilities: Design and manage lead workflows across marketing automation platforms to identify and track a leads funnel and buyer journey Manage multi-touch funnel programs and implement roadmaps to optimize by working with Business, Sales and IT teams Work with Marketing Analytics to optimize pipeline attribution process across the touch points and tech stack Own the lead journey from data ingestion to sales routing ensuring campaign attributions, touches and lead stages are tracked Troubleshoot and QA campaigns, workflows, data issues, and other key marketing ops functions to ensure accurate lead tracking Actively drive, organize, and participate in key enhancements to optimize lead and opportunity processes Implement scalable marketing automation processes and assist with the integration and onboarding of new tools Coordinate strong partnerships with stakeholders to drive campaign execution from requirements through build, testing, delivery and measurement Ensure data structure, integrity, and collection processes are aligned with reporting and business needs, including tracking and attribution of multi-touch user journeys Technical and Functional Skills: Bachelor's degree in marketing, technical discipline, business, management information science, data science, or applicable experience 3+ years of hands-on experience in a marketing automation/operations role 3+ years Marketing Automation and CRM experience Excellent written and verbal communication skills, analytical and problem-solving skills Very good interpersonal skills and a team player. Ability to work autonomously with a desire to work in a dynamic and fast-paced environment Data-driven, analytical marketer