Job Description

This strategic role will support the Business Development team, driving sales lead generation efforts, insights, and analysis to enhance decision-making and contribute to Novotech s continued growth and market leadership Bengaluru based - must be able to attend the Bengaluru office 2 days per week Responsibilities Develop and execute personalized marketing strategies targeting high-value accounts. Align marketing efforts with sales teams to enhance engagement and conversion rates. Utilize data-driven insights to optimize account selection and prioritization Identify, nurture, and qualify potential leads to maintain a healthy lead Management Implement lead scoring models to assess prospect readiness and prioritize outreach Maintain and update marketing databases to ensure accurate and actionable data. Generate detailed reports for Sales Meeting, lead generation, and pipeline health, Executive summary Provide data-driven recommendations to optimize marketing and sales strategies. Track funding trends and investment activities to identify potential opportunities. Experience and Qualifications Degree in Life Science or related field (Pharmacy, Medical, Biology), MBA, Data Science, Business Analytics 5+ years in sales enablement, business development support, inside sales, or sales operations Advanced Microsoft office capabilities and Excel in particular Advanced LinkedIn capabilities. Knowledge of LinkedIn Sales Navigator would be a plus. Excellent oral and written communication and ability to engage, manage, and communicate effectively with stakeholders at all levels of the organization Experience with any data visualization tools Salesforce Analytics/ Tableau / Power BI Experience with CRM & Marketing Automation: Salesforce, Pardot or HubSpot, ZoomInfo Strong analytical skills and proven ability to analyze and interpret internal and external data to generate strategic insights