SEO Executive

Job Description

Key Responsibilities: Conduct keyword research and competitive analysis to identify growth opportunities. Assist in optimizing website content for users (Long web page content). Perform on-page SEO audits to identify and resolve issues (broken links, duplicate content, etc.). Assist with technical SEO tasks such as improving page load speed, URL structure, and XML sitemaps. Assist with uploading content through the CMS to ensure it aligns with search engine guidelines. Monitor SEO performance through Google Analytics, Search Console, and SEO tools (SEMrush, Ahrefs, etc.). Keep up to date with the latest SEO trends and algorithm updates. Collaborate with the content team to ensure SEO best practices are followed. Support in optimizing local SEO for our Google My Business listings across multiple cities. Assist in preparing monthly SEO reports to track progress and identify improvement areas. Skills & Qualifications: Basic understanding of on-page and off-page SEO principles. Familiarity with tools like Google Analytics, Search Console, and popular SEO tools like Ahrefs, SEMrush, or Moz. Strong analytical skills with the ability to identify trends and opportunities. Good knowledge of HTML, CSS, and basic website architecture. Strong communication skills and attention to detail. Eagerness to learn and adapt to a fast-paced environment. PREFERRED QUALIFICATIONS: Bachelors degree in Marketing, Communications, Journalism, or a related field. Proven experience as a Content Writer, Copywriter, or similar role, preferably in the e-commerce, retail, or rental industry. Exceptional writing, editing, and proofreading skills with a keen eye for detail. Proficiency in SEO best practices and content optimization techniques. Creative thinking with the ability to generate innovative ideas and concepts. Strong understanding of branding principles and the ability to maintain brand voice and tone consistently. Excellent time management and organizational skills with the ability to meet deadlines in a fast-paced environment. Proficiency in content management systems, marketing tools, and analytics platforms. Portfolio showcasing a diverse range of writing samples across different formats and channels.