Job Description

Role & responsibilities: 1. Conduct keyword research to identify high-value target keywords and optimize website content accordingly. 2. Implement on-page SEO strategies including meta tags, headers, internal linking, and URL structure optimization. 3. Manage off-page SEO activities such as link building, guest blogging, and influencer outreach to improve website authority and domain ranking. 4. Monitor website performance using tools like Google Analytics, Google Search Console, and SEO software to track keyword rankings, organic traffic, and user engagement metrics. 5. Analyze SEO data and trends to identify opportunities for improvement and develop actionable insights to increase search visibility. 6. Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into all digital initiatives. 7. Stay up-to-date with the latest SEO trends, algorithm updates, and best industry practices to maintain a competitive edge. 8. Provide regular reports and analysis on SEO performance, trends, and recommendations for optimization to management. 9. Develop and implement comprehensive marketing strategies to increase visibility, traffic 10. Conduct market research to identify trends, customer preferences, and competitor strategies to inform marketing initiatives. 11. Optimize product listings including titles, descriptions, images, and keywords to improve search ranking and conversion rates. 12. Manage advertising campaigns including sponsored services, display ads, and promotions to maximize ROI. 13. Monitor and analyze key performance metrics such as traffic, conversion rates, and sales to evaluate the effectiveness of marketing initiatives and make data-driven decisions. 14. Stay up-to-date with the latest trends and best practices in digital marketing, and online marketplace platforms. Preferred candidate profile: Excellent content writing skills Excellent communication skills Knowledge of SEO / SEM Solid Knowledge of performance marketing conversion and online customer acquisition In depth experience with website analytic tools ( such Google Analytics, Web Trends ) Knowledge of ranking factors and search engine algorithms Updated with latest tense and best practices in SEO email marketing will be an added advantage previous experience the events or exhibition industry will be a plus Contact: Amruta Sawant, WhatsApp and Call on +91 8169054726 Human Resources Manager, Aars Designs Pvt. Ltd Email: aarsdesigns@gmail.com Company Profile: AARS has been a full-service exhibition stand design and build firm for almost 20 years, which means we provide a wide range of services, including stand design, project management, production, installation, and takedown. Our Vision: We have a robust vision to establish your brand as exceptional compared to others across the globe in terms of design, brand, and creativity. Our Mission: Our mission is to manufacture and set up a comprehensive exhibition stand for you. Our experienced and professional exhibition stand manufacturing team works together to evaluate the proper size and design of exhibition booths for events. Our Strength: Our strength is a team of experienced and professional experts who design and manufacture exhibition stand designs on time for clients.