At Shrus, we celebrate the art of handcrafted sarees and timeless weaves. Our passion lies in curating exquisite collections that blend tradition with contemporary elegance. As a growing brand loved by saree enthusiasts, we are looking for a Branding Manager to elevate our presence and craft compelling brand narratives.Experience: 3+ years in Branding/MarketingWhat Youll Do:Brand Strategy: Develop and execute innovative branding strategies that strengthen Shruss market presence and identity.Content & Storytelling: Create engaging and meaningful brand stories, campaigns, and messaging that connect with our audience.Marketing Campaigns: Plan and oversee brand campaigns across digital, print, and offline channels.Visual Identity: Ensure consistency in brand aesthetics, from packaging to digital creatives.Social Media & Influencer Marketing: Collaborate with influencers, stylists, and brand ambassadors to amplify brand reach.Customer Engagement: Build a strong brand community through interactive and valuedriven experiences.Market Research: Stay ahead of industry trends, consumer preferences, and competitor insights to refine branding efforts.What Were Looking For:Passion for sarees, handlooms, and storytelling.Proven experience in branding, marketing, or PR (preferably in fashion/lifestyle).Strong creative thinking with an eye for aesthetics and design.Ability to craft compelling narratives that resonate with diverse audiences.Hands-on experience with digital marketing, content creation, and social media strategy.Excellent communication and leadership skills.