Job Description

About Newton School Newton School is on a mission to democratise tech education and create a job-first ecosystem. We train students to become industry-ready through structured learning, mentorship and placement support. If you are passionate about building brands, storytelling and creating impact through digital platforms, this is the role for you. Role Overview: We are looking for a driven and creative Social Media Executive to help shape Newton School’s digital presence across platforms. You will work closely with the content and design teams to craft engaging narratives, execute campaigns and scale our social media footprint across Instagram, LinkedIn, YouTube and more. Key Responsibilities: ● Content Strategy and Planning Develop content ideas and formats that align with brand goals, audience interests and business outcomes. ● Script Writing Write concise and compelling scripts for reels, shorts, carousels and founder-led videos. ● Social Media Calendars Plan and manage monthly content calendars for Instagram, LinkedIn, Twitter and YouTube. ● Campaign Execution Collaborate with internal teams to execute organic and paid campaigns across social channels. ● Keyword Research and SEO Inputs Support YouTube optimisation and social discoverability through keyword and trend research. ● Influencer Marketing Assist in identifying, coordinating and tracking collaborations with relevant influencers. ● Shoot Coordination Plan and support video and photo shoots with the creative team, from pre-production to on-set execution. ● Founder Branding Curate and craft content to build the online persona of Newton School’s founders, particularly on LinkedIn and Twitter. ● YouTube Marketing Upload and optimise videos with compelling titles, thumbnails and metadata to grow reach and engagement. What We Are Looking For: ● 2 to 4 years of experience in managing social media for a brand, startup or content- driven organisation ● Strong written communication skills with an understanding of short-form storytelling ● Familiarity with Instagram, LinkedIn and YouTube best practices ● Ability to manage multiple content tracks with attention to detail and timelines ● Creativity, initiative and a clear understanding of what performs well on social media ● Bonus: Experience with influencer outreach or founder-led content is a plus Why Join Us? ● Be part of a purpose-driven team transforming education and careers in tech ● Freedom to experiment with content ideas across a wide range of formats and platforms ● Work alongside passionate marketers, creators and educators in a fast-paced environment Show more Show less