Social Media Executive

Job Description

We are seeking a Social Media Manager who is not only a digital storyteller but also a strategic thinker and researcher . This role goes beyond posting content — we want someone who understands why content works , is up-to-date with digital trends , and knows how to leverage research-backed strategies to increase brand visibility, thought leadership, and audience engagement. Key Responsibilities Content Strategy & Planning Develop and execute monthly and quarterly social media strategies aligned with business goals. Build and manage a strategic content calendar tailored to different platforms and audience segments. Plan campaigns around launches, events, workshops, or announcements. Content Creation & Collaboration Collaborate with internal teams, designers, and content writers to produce compelling, brand-aligned content. Ensure visual consistency and tone across all platforms (LinkedIn, Instagram, Facebook, YouTube, etc.). Write or supervise high-quality captions, post copies, and scripts that reflect our brand voice. Research & Trend Analysis Conduct regular industry research to identify trends, competitor moves, audience behaviors, and content gaps. Share daily updates and insights with the team on what’s new or emerging in the digital space and consulting sector. Stay updated with platform algorithm changes, best practices, and innovative content formats. Engagement & Community Management Monitor and respond to DMs, comments, and mentions to foster a strong digital community. Initiate conversations, polls, and interactive content to drive engagement. Performance Analysis Track and report performance metrics (reach, engagement, growth, leads, etc.). Use insights to refine strategies and optimize future content. Present monthly reports with key takeaways and improvement plans. Requirements Deep understanding of content marketing, brand storytelling, and digital engagement strategies. Excellent written and verbal communication skills in English. Strong research acumen — ability to spot trends, analyze data, and present actionable insights. Self-starter with the ability to work independently and proactively. Strong organizational skills and time management. Preferred Qualifications Experience in B2B or consulting-related industries. Understanding of SEO, hashtags strategy, and keyword mapping. Job Type: Full-time Pay: ₹240,000.00 - ₹360,000.00 per year Schedule: Day shift Supplemental Pay: Performance bonus Application Question(s): Do you own a laptop? What is your expected salary? Education: Bachelor's (Preferred) Experience: Social media strategy: 1 year (Required) Language: English (Preferred) Location: Vesu, Surat, Gujarat (Preferred) Work Location: In person Application Deadline: 01/06/2025 Expected Start Date: 01/06/2025