Social Media Specialist

Job Description

Job Overview: We are seeking a dynamic and creative Social Media Coordinator to manage and elevate the social media presence for our clients. The ideal candidate will be responsible for creating engaging content, managing social media channels, staying up-to-date with the latest trends, and occasionally working on-site with clients to better understand their needs and goals. Key Responsibilities: Content Creation: Develop, curate, and manage high-quality content across all social media platforms, including images, videos, and written posts that align with the client's brand voice and strategy. Social Media Management: Oversee all social media accounts, including scheduling posts, monitoring engagement, and responding to comments and messages in a timely manner. Trend Analysis: Stay updated with the latest social media trends, tools, and best practices to ensure that our clients social media strategies are cutting-edge and effective. Client Collaboration: Work closely with clients to understand their needs and goals, creating customized social media strategies that drive engagement and achieve business objectives. This may include working on-site with clients as needed. Performance Monitoring: Analyze and report on social media performance metrics to provide insights and recommendations for improvement . Community Engagement: Foster strong community relationships by actively engaging with followers and influencers, and participating in relevant conversations. Campaign Execution: Assist in the planning and execution of social media campaigns, including paid advertising and influencer collaborations . Brand Consistency: Ensure that all content is consistent with the client’s brand guidelines and messaging. Qualifications: Bachelor’s degree in Marketing, Communications, or a related field. Proven experience as a Social Media Coordinator or similar role. Strong understanding of social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and emerging channels. Excellent written and verbal communication skills. Creative mindset with the ability to generate innovative content ideas. Proficiency in social media management tools (e.g., Hootsuite, Buffer). Basic graphic design skills are a plus (e.g., Canva, Adobe Creative Suite). Ability to work independently and collaboratively in a fast-paced environment. Willingness to work on-site with clients as needed. About Us: WeAddo Who We Are: We do CX transformation that drives demand and engagement using AI & Analytics We're WeAddo, and we're in the business of revolutionizing the way companies interact with their customers. Think of us as the bridge between what businesses need and what customers expect. With a suite of MarTech services that's all about acceleration and engagement, we're the team that makes sure your digital presence doesn't just exist — it dominates. What We Do: We take your customer experience and brand to the next level. Our integrated MarTech offerings are your toolkit for CX transformation, driving the kind of demand and engagement that turns heads and opens wallets. With AI and Analytics in our toolbox, we're not just engineers — we're pioneers of the customer journey Why We Do It: It's simple: we believe in the power of connection. Every strategy we develop and every tool we implement is aimed at strengthening the bond between your brand and your customers. It's not just about the bottom line; it's about building a community around your business. How We Do It: Our approach is hands-on and heads-in. We're on a mission to master your market with customer-first experiences. Need an on-demand MarTech expert? We're on it. Looking for a comprehensive audit and solution integration? Consider it done. We're all about delivering actionable insights that not only keep your sales and marketing agile but also ensure your brand and customer base are continuously growing. What Sets Us Apart: We don't just follow the digital trends — we set them. With a unified customer data platform, AI-based predictive analytics, and comprehensive customer journey mapping, we're redefining how businesses understand and interact with their customers. Our Supporting Services: Our services are like a Swiss Army knife for your MarTech needs: Tailored Demand Generation blueprints for engagement that sticks. Instant access to expertise that keeps you ahead in the CX game. Audits and integrations that streamline every interaction. Sales and marketing strategies that pivot with precision. Learning algorithms that aren't just smart; they're intuitive. Our Mission Statement: To empower businesses to harness the full potential of their MarTech investments, ensuring a customer experience that's not just satisfactory but legendary. Our Vision: We're looking at a future where every customer interaction is an opportunity for growth. A future where businesses can not only predict what their customers will do next but also be there waiting with the perfect response. That's the world WeAddo is building — one click, one campaign, one satisfied customer at a time. We're WeAddo, where every client's success story is our own. Let's make digital marketing do more than just talk; let's make it perform.