Role & responsibilities Create and execute SEO campaigns, link building strategies, and content optimization strategiesAnalyze website performance, data, and competitors' SEOOptimize website content, links, and architectureMonitor website performance and SEM developmentsCreate performance reports and measure ROICollaborate with marketing teams to align goalsManage paid search campaigns and website contentStay up to date with Google algorithm changes and trends.Preferred candidate profile Proven experience in SEO, link building, and content optimization.Strong knowledge of Google Analytics, Google Search Console, and SEO tools .Hands-on experience with website optimization, technical SEO, and keyword research.Ability to analyze SEO metrics, trends, and competitors to improve search rankings.Experience in managing paid search campaigns.Strong communication and collaboration skills to work with marketing teams.Up-to-date knowledge of SEO best practices, algorithm changes, and industry trends.