Job Description

1. Creative Conceptualization & Execution Develop high-quality designs, illustrations, and motion graphics for marketing campaigns, digital platforms, and print media. Conceptualize and execute brand campaigns, product launches, and promotional materials . Ensure every design aligns with brand guidelines, storytelling, and marketing objectives . 2. Team Management Oversee a team of graphic designers and video editors to enhance creativity and efficiency. Provide art direction, constructive feedback, and skill development opportunities . Oversee the teams workload, ensuring timely delivery of creative projects while maintaining high design standards . 3. Digital & Print Asset Development Design social media creatives, advertisements, web banners, email marketing visuals, and landing pages . Design and oversee the creation of brochures, catalogs, posters, standees, packaging, and other print materials . Ensure all assets are optimized for different platforms, resolutions, and audience engagement . 4. UI/UX Design for Websites & Digital Platforms Design engaging user interfaces (UI) and user experiences (UX) for websites, landing pages, and applications . Collaborate with developers to ensure smooth implementation of visual elements . Optimize digital assets for mobile responsiveness, accessibility, and performance . 5. Motion Graphics & Video Editing Create and supervise animated videos, product demos, brand storytelling, and social media reels . Ensure high-quality video editing, transitions, and visual effects align with brand aesthetics. Work closely with video editors to enhance storytelling through motion graphics. 6. Brand Consistency & Creative Direction ) Maintain and evolve the brands visual identity across all communication channels . Ensure consistent use of typography, color schemes, and design elements . Update and manage brand guidelines, design frameworks, and style guides . 7. Collaboration with Marketing & Content Teams ) Work closely with marketing and content to develop campaign visuals and marketing creatives . Ensure designs support SEO, performance marketing, and audience engagement goals . Align creatives with marketing automation, email campaigns, and paid ad requirements . 8. Innovation & Creative Trends Adaptation ) Stay updated with emerging trends in design, AI-driven tools, and digital storytelling . Explore new design techniques, tools, and software to enhance creative output. Introduce new design methodologies, animation techniques, and interactive content formats . 9. Project & Workflow Management ) Manage multiple design projects, ensuring timely delivery without compromising quality . Streamline design workflows, maintain proper file organization and version control . Optimize team productivity through efficient task allocation and project tracking . 10. Quality Control & Troubleshooting Conduct design reviews, ensuring high-quality visuals for digital and print media . Troubleshoot design issues, print production challenges, and video rendering problems . Ensure final outputs meet technical specifications, brand standards, and audience expectations .